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Xbox Soars with 49% Revenue Boost Post-Activision Buy

Xbox Soars with 49% Revenue Boost Post-Activision Buy
Written by: ASH

Microsoft recently announced a significant increase in Xbox gaming revenue, marking a 49% rise to $7.11 billion in the holiday quarter. This surge is largely attributed to the company's acquisition of Activision Blizzard, which contributed significantly to the revenue growth.


The revenue from Xbox content and services saw an impressive 61% increase compared to the same period last year. This includes a substantial contribution from the Activision acquisition. Additionally, Xbox hardware revenue experienced a 3% growth.


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This remarkable growth has led Xbox to overtake Windows as Microsoft's third-largest revenue-generating division. The acquisition of Activision Blizzard played a key role in this achievement, adding a vast number of gamers to Microsoft's ecosystem.


Xbox also set new records for monthly active users across its consoles, PC, and mobile platforms, reaching 200 million, including those from Activision Blizzard. Microsoft CEO Satya Nadella highlighted the importance of great content and the company's commitment to reaching more gamers on various platforms. He mentioned the upcoming releases and updates of major titles like "Indiana Jones," "Call of Duty," "Elder Scrolls Online," and "Starfield."


Overall, Microsoft reported an 18% year-over-year increase in GAAP revenue, totaling $62.02 billion, and a 33% rise in net income, reaching $21.87 billion. For the upcoming quarter ending March 31, 2024, Microsoft forecasts continued growth in Xbox revenue, albeit with an expected decline in hardware revenue.

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